Dress-up is a game played mainly by children. It involves dressing up, usually to impersonate someone or something, like an animal or character in a fairy tale. The type of clothes they dress up in often resembles who they are trying to be, either adults' clothing or special play clothes designed specifically for dress-up like feather boas and jewelry.
More and more tweens are taking to the internet to talk with friends, shop and play games. In recent years, the most popular girls games have been dress up and fashion games which allow girls to dress and customize virtual dolls, go shopping and complete challenges. The newest virtual dress up sites allow users to make new friends and chat with other users while they play with their pretend dolls.